Ivón Hernández promoted to partner at Arias Guatemala

Arias Law has announced that Ivón Hernández, Director of Intellectual Property at ARIAS Guatemala, has been promoted to Partner.

Ivón Hernández has more than fifteen years of experience in the field of intellectual property and is a highly regarded lawyer in Guatemala and abroad. She joined the ARIAS team in 2014 and since then has been a key player in the development of its IP practice.

Ivón’s legal advice focuses on issues related to trademarks, geographical indications, patents, copyrights, IP due diligence, advertising, data protection and consumer protection. She also has extensive experience in civil and criminal IP litigation, including anti-piracy actions.

Ivón has been recognised by prestigious legal directories such as World Trademark Review, Chambers and Partners Latin America and The Legal 500, where she has been highlighted as a Next Generation Partner. She is also an active member of the Inter-American Association of Intellectual Property (ASIPI), the International Trademark Association (INTA) in the Unfair Competition Committee, the Intellectual Property Committee of the Guatemalan Chamber of Intellectual Property (CAMPI) and the Intellectual Property Committee of the American Chamber of Commerce in Guatemala (AMCHAM).

As a partner, Ivón will continue to successfully lead the Intellectual Property practice in ARIAS’ Guatemala office.

The firm said: ’We know that with Ivón’s extensive background and experience, as well as her dedication and commitment, we will strengthen our legal services offering in a key area for the market. ARIAS’ vision as a law firm is to consolidate itself as a strategic partner to its clients through its team of professionals. For this reason, we are committed to identifying and nurturing human talent to ensure the provision of the highest quality legal services throughout the Central American region".

Learn more about Ivón here.

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